I’ve been coaching for nearly a decade, but I definitely didn’t grow up living the “fitness” lifestyle — nor did I grow up as an athlete.

I found training much later in life, and over the years, my relationship with it has continued to evolve. What started as simply working out became a genuine interest in understanding how and why we train — and how much more we’re capable of when we train with purpose and intention.

That curiosity continues to shape the way I approach both training and coaching.

I went on to earn a degree in Psychology with a minor in Neuroscience, which only deepened my interest in how we learn, change our behaviour, build confidence, and push beyond what we think we’re capable of.

Today, my coaching is grounded in evidence and built around developing more than just strength or aesthetics. I care about strength, power, mobility, conditioning, movement quality, resilience, and mental toughness — because I want people to feel capable in their bodies, not just look like they work out.

That’s also why “you don’t have to be an athlete to train like one” means something to me.

You don’t need a history in sports to train with purpose and intention. You can learn to move well, get strong, build power, challenge your conditioning, and become more resilient — physically and mentally.

That approach completely changed what training became for me.

And it’s what I want to help others discover for themselves.